I worked as a social media intern for the Korean skincare startup Peach & Lily. They let me execute and shoot these photos for their Instagram accounts. At the time, the photo's were receiving about 350 likes. My initiative increased likes by 130%. I was given free creative control, however there still was the challenge of making sure the images were still on brand. My thought process behind these images was to find various themes within certain products and to creatively visualize what that would look like (i.e. pairing Green Tea skin products with a tea kettle).
